Technology can get a bad rep and can also be what we love. We hate the big brother aspect of following ads, but we love the gadgets that help us monitor, track and evaluate our performance and activities. Fact is they work hand in hand. Start-up companies are popping up everywhere. New technology to further our abilities and know-how are continually being developed. These companies and products may have something we end up loving. Without the functionality the likes of Google provide we may never know they meet our needs or even exist.
An example of technology success
I’m a huge fan of my MOOV; a little-known company who developed an advanced movement and HR tracker like no other I have seen. I came across it due to some targeted ads as I looked for an activity tracker. I had searched several review sites and at the time it wasn’t even mentioned by others. But MOOV team donned their big brother stalker like hats on and managed to draw me into their site. Thank god they did, my running and swimming has come on leaps and bounds by reviewing the metrics and advice the little device provides.
But this isn’t a review…maybe I should do one? Another day perhaps. MOOV is an example of how I used my phone, laptop, targeted ads, online video and an array of websites to eventually improve upon my performance. It is also an example of how I ignored the living and engaged with the digital. I joined in the MOOV communities online. Yet I stuck my head in to my phone on public transport where real humans surrounded me.
Am I technology detainee?
I’m hooked in. I’m that person on meme’s showing how technology helps us ignore the world passing by. One of those who’s soul is slowly being stripped away by digital media and gadgets. Well, I am if they don’t fit my ethos and interests. I connected online with like minded people online. Told everyone I know who would be interested about the device offline. The device itself pushed me outside to run and encouraged me to go swimming. My engagement with technology made me get out more not less. It made me engage more not less. So have I really become a detainee of technology?!
It’s what we do that defines us!
Fact is. Without technology I wouldn’t be airing my opinions here. I would continue to have poor running form (without expert advice), be less informed and would be stuck with what is in front of me. Technology teaches, inspires and liberates us. The problem in this first world isn’t technology, its our misuse of it. Before the dawn of the internet the phrase “life is about balance” was well known. Work and social life. Training and rest. Each one goes hand in hand.
Today’s technological age adds to this, and it especially applies to technology. Balance what you do online with what you do offline. But, more importantly; make sure we are moving forward. Mindless use of your life offline or online is misuse. TrueSapien’s technology is the same technology everyone uses. Just like one man’s life is the same meat and bones of another mans. But it is what we do that defines us!